2016 marked the second run of the popular Mayad Academy workshop, proudly hosted by Sony Singapore. Through the help of a talented team from Mayad Academy, participants learnt the skills and techniques required to become successful wedding videographers in today’s ever changing wedding videography landscape.

Let us jump into the highlights of the three-day workshop and find out more about the exciting journey the participants went through.

Sony Digital Workshop(SDW) welcomed 2017 with a bang, showcasing two of Sony’s breakthrough products – the 42-Megapixel A7RII and the newly launched Sony G Master Lens.

SDW held four sessions for My Sony and SDW members for a first-hand experience with the A7RII and Sony G Master Lens in January. The sessions were held at Sony Digital Workshop, located at Sony’s flagship store at 313@Somerset and REC at Alan Photo.

Sony Digital Workshop partnered with ABC Cooking Studio in June 2016, creating an opportunity for participants to create delicious treats and immerse themselves into the delectable world of food photography. A studio popular for its cooking workshops, the session was fully booked in just two days. 

When taken skillfully, food photography is a feast for the eyes. Delicious food, perfectly displayed, beautifully photographed. Every rich colour in the dish pops, every pixel  awakens some hidden craving.

Sony Digital Workshop created the opportunity for participants to learn more about food plating and photography. Partnering with guest speaker Chef Vivienne Yong from Lucinda Bakery, participants sat down for a sharing session to learn more about creating and photographing beautiful desserts.

Capturing a compelling portrait photo involves a variety of efforts that go beyond simply clicking the camera button. The first step is planning, where the photographer considers the subject, setting, lighting, and the mood they want to convey. Whether it’s a natural or studio portrait, understanding how light interacts with the subject is crucial. Natural light can create softness and warmth, while artificial light allows for more control and dramatic effects. The photographer must also pay attention to the positioning of the subject, focusing on the angle, posture, and expression to evoke the desired emotion. Communication with the subject is vital—making them feel comfortable is essential for a genuine and relaxed look. The photographer might guide the subject with various prompts or even engage in lighthearted conversation to reduce any tension. Additionally, the background and composition play a significant role in portrait photography. The right background should complement the subject, not distract from them. Lastly, post-processing is an important step, where color correction, retouching, and fine-tuning are done to bring out the best in the image. Each of these efforts combined ensures that the portrait tells a unique, powerful story, capturing the essence of the subject in a timeless image.